HSMAI Revenue Management Concepts Workshop in Sydney

Introduction

Recognising that Revenue Management has become an integral part of a successful hotel's competitive strategy and it has become increasingly complex as more and more hotel properties struggle to implement sustainable revenue management processes in order to remain competitive, TMS Academy brings the Revenue Management Concepts to Sydney, to enable all responsible for pricings and optimising profits to be equipped.

The intensive 2-day Revenue Management Workshop will provide professionals with an understanding of best practice revenue management processes and what it takes to create a winning revenue management culture throughout the organization.

Course Outline

• Revenue Management - explained
• Data Collection & Analysis
• Business Segmentation
• Forecasting for Revenue Management purposes
• Inventory Management techniques and processes
• 101 of Pricing Optimisation
• Driving revenues through Distribution Channels
• The Revenue Meeting

How will you benefit

Attendees will gain a deeper understanding not only of systems, pricing and distribution channels, but also learn how to create a sustainable revenue management culture in their hotels.

This course will also provide individuals with an appreciation of modern and effective revenue management methodologies. Participants will learn to identify and exploit opportunities for revenue optimisation in different business contexts, eg. sales and marketing, eCommerce and etc.

Who should attend

• Revenue Management Professionals
• Hotel General Managers
• Director of Sales
• Director of Marketing
• Business Development professionals
• Financial Controllers
• Reservations professionals

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